LL COOL J AND DAUGHTERS’ SEARS AD CAMPAIGN
Rapper LL Cool J and his daughters Italia (b. 1990) and Samaria (b. 1995) are featured in a black and white Sears Fall advertising campaign for the ” LL Cool J for Sears” clothing brand. The above-ad is one of many black-and-white pictures featuring the rapper and his family:
The black-and-white images feature music icon LL Cool J, as well as his family, marking the launch of his highly anticipated men’s, junior’s and children’s collection. The LL Cool J Collection of clothing for Sears [debuted] in 450 stores nationwide on Sunday, September 7, 2008, and the collection [coincided] with the release of his latest album, “Exit 13,” also available at select Sears stores and at Sears.com [as of]September 9.The Fall 2008 advertising campaign spotlights LL Cool J, his wife, Simone Smith, and their four children (son Najee; daughters Talia, Samaria, and Nina)photographed with a group of models gathered around a DJ turntable — a nod to Smith’s 25-year influential music career. The models and Smith family wear embroidered denim, supple cotton hooded sweatshirts and fleur-de-lis bejeweled t-shirts from the Fall 2008 collection. A full body portrait of Todd Smith in an iconic pose will also appear in the LL Cool J section of Sears stores.
Pic Source:Cosmo magazine